KLM – Digital Creatives

Storm Digital
KLM – Digital Creatives

In recent years I have been responsible for various digital campaigns for KLM. I have created both social and display (rich media) ads. In addition, I have also made various out-of-home creations that for example have been shown in public transportation in Germany.

During the campaigns we ran several A/B tests at Storm to increase the performance of subsequent campaigns. Part of the tests were experiments with various images, texts and call-to-actions.

On this page you will find an overview of recent creations and concepts that I have made for KLM in the service of Storm Digital, part of Accenture Interactive.

DreamDeals 300×600

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This out-of-home creative was part of various videos to visualize KLM's unique selling points for the economy comfort class.

KLM Branding Ad

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The 'KLM brings you the world' campaign was purely aimed at branding KLM in regions where its brand awareness still had growth potential.

KLM BimBim Bike

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With this campaign we promoted the KLM City trips packages by offering a free rental bike from BimBim in several European cities.

I enriched several video campaigns of KLM with relevant destinations and prices to increase the conversion rate of the creatives.

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